Friday, June 27, 2008

The Google story… how they make money for you.

Like I mentioned in my post earlier that Google is one of the ‘Major Money Makers’ techniques on the internet. I need you to understand how to harness this opportunity very well to make sure that a profitable return is gotten at the end of every month of business.

I will highlight some of these techniques to enlighten us more on how to mine the gold of Google.

Why is Google the most popular monetization website?
A) It is the biggest and largest online business in the world.

B) It runs a residual income source for participants of its programme (that is the Google Adsense programme which we will be discussing).

C) It is very easy to build a website using Google or other free domains and monetise it using Google too, thus allowing flexibility to the user of its advertisements.

D) The method for activating your Adsense on your site is as simple as ABC, thus making it so easy for users to join the programme.

The Google story…

Google is the biggest thing to happen to the world-wide-web. They started out as a search engine company, which is a company that helps people locate information on the internet. Since there are so many companies and organisations on the internet with lots of information, it apparently became almost impossible to locate a particular site without the use of a good search engine company.

In those days, we had the likes of Alta-Vista and Yahoo but Google took over the market with its expansion plan. Now it had bought so many other major internet websites including Utube, blogger.com and a host of others.

Now, Google looked at it that the best way to return patronage is to give back to the same people who have at one time other patronized it through using its search engine.

So they started Google Adsense.

What is Google Adsense?
Google observed that as they provided free services for people to search for whatever they were looking for on their site, advertisers besought them to be enlisted on their servers (Google servers) so that when people search for a particular product or service on Google search engine, their site (the advertisers) will come up and they would likely be able to make sales from so doing.

You really need to understand the logic behind this global giant called Google to be able to appreciate their product, ADWORD AND ADSENSE.

The idea they conceptualized was one out of this world.

WHAT DID THEY DO?
They realized that if they were to accept those advertisements to their Google search engine website (which usually contain less than 40words on the google page), there would not be enough space to contain them, so they decided to pay other people who had websites to put the advertisements on their sites.

....Very ingenious idea if you ask me.

So instead of having all the advertisements on their own site which could hamper the speed of their search engines, they moved them to people like us to help advertise and pay us while doing that (Remember google collects money from the companies that want to advertise with them).

In essence, whenever you subscribe to accept a Google advertisement on your website, you are indirectly becoming a shareholder in the biggest and largest dotcom business in the entire world and you get paid handsomely for it. Isn’t this wonderful.

Now the programme itself is what is known as Google Adsense (Google has sense, or Google ADvertisement Sense), here ‘Sense’ means ‘BRAINS’!

Anyway, they brought in Adsense and said, we should bring our websites and they will fill it up with advertisements for us and anytime, a sale or click is made through our site, we get paid by them.

So Google plays the role of intermediary between the online advertisers and the website owners (also called the publishers).

I can sure that there are websites that Google pays up to a million dollars for advertising on them alone.

This is just a tip of the iceberg of the opportunities
that flows on the internet gateway!

I will continue the story of Google in a short while…

MIWB will be moving to her permanent home (www.myinternetwealth.biz) in a couple of days. Like I said before, the essence for using blogger was to make you understand how to migrate from a free blog to your personalized website…. So watchout.

The new site will be Wordpress enabled to allow for the beautiful plugins that Wordpress is known for, especially as it encourages Adsense profitability.

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